In light of An Inconvenient Truth, eco friendly light bulbs, and green being the new black, it is only suiting that retailers would jump on the "Save the World" bandwagon. More and more, we are seeing an emergence in this trend to be environmentally friendly. This is not bad at all. In fact, it sure beats the shoulder pads.
One major Canadian Retailer, Roots, has joined forces with Flick Off (a campaign run by members who work for a Toronto ad agency) to promote the message that we have less than a decade to make some drastic changes, or we are all...flicked. I must admit the message is pretty in your face.
The big countdown clock on the top of the page is the icing on the "we are all at fault" cake.
In any case...
T-shirts, 
bracelets 
and even a global warming action kit (consisting of flyers, stencils and stickers)
can be purchased either online or at your local Roots. Prices range from $5.95 for a bracelet to $29.95 for a pretty cool t-shirt. T-shirts are made from 100% organic cotton (sweet) and proceeds go to getting more people "Flicked On" (even sweeter).
bracelets and even a global warming action kit (consisting of flyers, stencils and stickers) can be purchased either online or at your local Roots. Prices range from $5.95 for a bracelet to $29.95 for a pretty cool t-shirt. T-shirts are made from 100% organic cotton (sweet) and proceeds go to getting more people "Flicked On" (even sweeter).In the end, the environment is something that should be taken seriously and not to sound too much like Mr. Al Gore (or Sheryl Crow for that matter) but it is up to all of us to change our habits because we can make a difference, if not for us, than for our children...
Have I crossed the line between poignant and cheesy yet?
Regardless, let's make an effort. I am not saying to go buy a t-shirt or anything. Just passing the message along is a good start.
And let's all go by the mantra:
"Actions Speak Louder than Words"
*Visit Flickoff.org for ways that you can make a difference.
Granted these iconic sunglasses have been around since the 50's (appearing in movies and musice) 
So Sienna, clever little trendster that she is, decided to start wearing them last fall (among others). 
Mischa...
Kirsten...
and Jessica Stam... 
soon followed accordingly. I guess that officially makes it a trend right?
And if Audrey wore it, then it must be cool. We all know how the fashionistas feel about Miss Audrey and all she stood for. In the end, I guess I have yet to make up my mind on the Wayfarers...
On a side note, I did see a version at Le Chateau (like what Molly is wearing here).
They were plain reading glasses and last I checked, you could not get your eyes checked at Le Chateau, which pretty much means that the clear ones are starting their own trend as well. It's things like this that make me question Le Chateau and their motives...but that's a whole other posting.
Following in the footsteps of such retail/designer love connections 
I am going to go out on a limb here and make some lame references to *NSync songs. The scarf needs to go 
It is clear that cobalt blue is very spring/summer 2007.
While you are at it, the bright blue will look exceptionally sharp with a lighter shade of grey, be it a dress, scarf or a skirt. Gold jewelry also looks fresh with this bright shade (check out the gold pendant on the UB top below).
